Money printer: Blizzard

The second World of Warcraft expansion, Wrath of the Lich King, sold 2.8 million World of Warcraft CD Key in its first 24 hours%26#8211;making it the fastest-selling PC game of all time, Blizzard says. Blizzard also claims the previous record%26#8211;2.4 million WoW cd key copies sold on the January 2007 launch day of The Burning Crusade, WoW%26#8217;s first expansion.聽 With average price 39USD, it is more than 0.1billion USD. Under the financial crisis, all the game industry slows down; however blizzard is like a money printer, it grow for its epic MMORPG such as WOW ,STAR CRAFT and Diablo.
With more than 2.8 million copies sold in its first 24 hours, Blizzard Entertainment庐%26#8217;s second World of Warcraft expansion is now the fastest-selling PC game ever.
In celebration of the launch, more than 15,000 stores throughout the world had their doors open at midnight to welcome thousands of expectant players. Several of these locations were attended by Blizzard Entertainment representatives, who met players and signed copies of the game.
鈥淎fter a single day of availability, Wrath of the Lich King is already the bestselling PC game of 2008 at GameStop and ranks as one of our top-selling products so far this year,%26#8221; said Bob McKenzie, GameStop鈥檚 senior vice president of merchandising. %26#8220;In keeping with the tradition established by their previous releases, Blizzard Entertainment has again created a product that not only reflects their high standards of quality but is clearly an instant hit with gamers around the country.%26#8221;
Prior to the launch of Wrath of the Lich King, World of Warcraf鈥檚 subscriber population had grown to more than 11 million players, further strengthening its position as the world%26#8217;s most popular subscription-based massively multiplayer online role-playing game. Except the game copy, such as WoW cd key, Diablo cd keys, blizzard has entered in AD, film etc. Its turnover in 2007 is more than1.2 billion USD, and profit is more than 0.4billion USD, it is real money printer.